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The Independent Automotive Aftermarket Federation

Indulge in a delicious duo: GS Yuasa sweeten the deal with Tunnock’s biscuits

Date: Monday 07 August 2023

GS Yuasa, the globally renowned Japanese battery manufacturer and UK market leader, is set to continue its highly successful partnership with Tunnock's, the iconic confectionery brand. As part of the continued collaboration, vehicle technicians and electrical installers will receive a sweet treat at no additional cost with both GS and Yuasa batteries from participating distributors across the UK and Ireland.

With each qualifying purchase, technicians and electricians will receive a promotional pack of eight tasty Tunnock's Caramel Wafer biscuits. If that wasn’t enough, each pack includes entry to the battery manufacturer’s trade-exclusive competition. Those who enter their code at www.gs-yuasa.eu/tunnocks will be in with the chance of winning one of three £/€100 JustEat vouchers.

This latest incentive follows GS Yuasa’s hugely successful Snowball and Tea Cake campaigns which have so far seen over 81,000 individual packs of the world-famous confectionery given away with GS and Yuasa batteries by participating distributors across the country.

It also serves as yet another example of the superior sales support offered by the leading battery manufacturer, in line with the value adding extras for which they’re well-known. Other examples include offering industry-leading training and online support tools, such as GS Yuasa Academy, the original and free-to-use comprehensive battery training platform, and the industry’s most powerful battery lookup tool, available for the trade at either fit.yuasa.com or fit.gs-battery.com.

Jon Pritchard, General Sales & Marketing Manager at GS Yuasa Battery Sales UK Ltd. said

"We’re thrilled to continue our hugely successful partnership with Tunnock's. By offering technicians and electricians a pack of tasty Tunnock's Caramel Wafer biscuits and the chance to win JustEat vouchers, we’re showing our appreciation for their continued trust in GS and Yuasa batteries."

GS Yuasa is renowned for offering the highest levels of quality, service and support. The Yuasa YBX range is the UK’s preferred choice for vehicle batteries, whether conventional lead-acid, EFB or AGM. All GS Yuasa batteries, whether Yuasa or GS-branded, are of Original Equipment (OE) quality and designed to provide reliable starting power for the UK’s increasingly diverse range of vehicles.

Yuasa’s range of industrial batteries has been a firm favourite for over 40 years. Including both lithium-ion and VRLA technology, they’re suitable for use in a broad range of applications from home security to emergency lighting and large-scale energy storage solutions.

Exclusively for the trade, the latest incentive runs from early August to the end of September, or while stocks last. To find out more, visit www.gs-yuasa.eu/tunnocks