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The Independent Automotive Aftermarket Federation

IAAF summer conference to target a better aftermarket for all

Date: Friday 12 April 2024

The Independent Automotive Aftermarket Federation (IAAF) is launching its first Summer Conference in more than 20 years with the key aim of addressing issues around skills, training and recruitment in the automotive aftermarket.

The conference, which takes place on Wednesday 12 June at the Belfry Hotel & Resort, Sutton Coldfield, is sponsored by leading automotive distributor Alliance Automotive Group (AAG).

The conference will be headlined by award winning CEO and inspirational speaker Hamish Taylor, who will say that the biggest challenge we face is how to ensure employee engagement with the change journey. Taylor will look at how companies can set the right ambition to drive innovative behaviour and unlock potential of the whole organisation.

Taylor’s career has taken him from International consumer goods giant Procter and Gamble, consultancy firm Price Waterhouse and British Airways to become CEO of the channel tunnel railway Eurostar, and then CEO of Sainsbury’s Bank.

In all cases, he left behind a record of significant business growth triggered by a willingness to challenge the normal way of doing things – so much so that his advice and assistance is now sought by organisations all over the world in many different industries. The Inspired Leaders Network gave him the title “Masterthief” based on his record of transferring ideas between sectors.

The conference will also feature an exclusive panel interview with NAPA Racing UK’s championship drivers Ash Sutton and Dan Rowbottom, looking at their skills development throughout motorsport and how they continue their training journey.

Mark Field, IAAF Chief Executive, said: “All aftermarket businesses face a common challenge in recruiting and developing people – the IAAF summer conference will offer key insights and advice on how we can change the dynamic and ensure people remain the driving force behind any business.”

Demand is expected to be high for the conference and places are limited to only 90 delegates. To book your place at the conference at a cost of £95+vat please email IAAF member liaison officer Angela Neale at

The IAAF Summer Conference takes place before the members networking BBQ on Wednesday 12 June, with the federation’s annual golf day taking place the following day on Thursday 13 June.