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The Independent Automotive Aftermarket Federation

Autowave integrated into MAM Software’s Autocat

Date: Monday 04 March 2024

Autowave, a leading provider specialising in the production, development, and supply of car keys and key programming equipment, is thrilled to announce its amalgamation into MAM Software’s Autocat platform. This strategic collaboration marks a significant milestone in enhancing accessibility to car key solutions within the automotive aftermarket.

Autowave CEO, Ravi Kotecha, emphasised the potential of this partnership: “For years, car keys and key programming have faced challenges in accessibility and information availability within the automotive aftermarket; however, with our integration into Autocat, we are poised to disrupt the market landscape, creating a prosperous new era of opportunity for industry professionals.”

Autowave’s comprehensive range of products, including car keys, key cutting, and programming equipment, coupled with Autocat’s status as one of the UK’s most comprehensive and accurate online catalogues for the automotive aftermarket, creates a powerful synergy. Through intuitive drop-down menus and VRM (vehicle registration) look-up functionality, Autocat allows customers to seamlessly search for and purchase Autowave products with confidence and ease.

Ben Nicholls, representing MAM Software, highlighted the significance of this collaboration: “Autocat is the UK’s most comprehensive online catalogue for the automotive aftermarket. It helps businesses to increase sales through direct online trade to customers.

“Our catalogue data conversion services help suppliers, like Autowave, to ensure their Autocat data is of a high quality, which gives their customers greater confidence that the products they are supplying will be correct first time.”

With Autowave's products now readily accessible through Autocat, businesses across the automotive sector, like locksmiths, motor factors and garages, have the opportunity to capitalise. Through same-day service options and local supplier networks, Autowave aims to streamline the procurement process, ensuring timely access to essential components.

As Autowave embarks on this new chapter with MAM Software, the company remains committed to supporting industry professionals with comprehensive after-sales support, technical assistance, and tailored training programmes.

For more information about Autowave and its range of products and services, please visit