Tel:+44(0)121 748 4600 Fax:+44(0)121 730 2745 Email: Search
The Independent Automotive Aftermarket Federation

Wendy Williamson discusses aftermarket of the future in webinar

Date: Friday 11 December 2020

Wendy Williamson, IAAF chief executive, joined an expert panel on the latest Automechanika Birmingham webinar Series, which discussed the findings of an extensive industry report, State of the Aftermarket’, after one of the most unpredictable and challenging years in memory.

The webinar was split into four different sections, with the experts, including Wendy Williamson from IAAF, Quentin Le Hetet from GiPA UK, Steve Nash from IMI and Frank Harvey from IGA, delving deep into the effects of the coronavirus, technology, skills and Brexit, on the aftermarket. The website was hosted by Mark Field, director of Impression Communications.

While the automotive aftermarket car parc is growing older, Williamson pointed to the threat it may bring from Vehicle Manufacturers (VMs) who are expected to release a host of new deals to win back lost customers.

Williamson added:

“The industry cannot walk away from the threat of new technology. It’s important it is embraced, and businesses invest in new equipment and knowledge to be able to continue to repair the vehicle of today.”

Williamson was also asked: ‘What does a motor factor in 2035 look like?’

In answering, she acknowledged that many internal combustion engines will remain on the road, but market changes will have an effect on motor factors and therefore they will have to be proactive in sourcing components for electrified vehicles to avoid being left behind.

The webinar can be viewed here: