Tel:+44(0)121 748 4600 Fax:+44(0)121 730 2745 Email: info@iaaf.co.uk Search
The Independent Automotive Aftermarket Federation

New additions to DENSO Aftermarket’s wiper programme

Date: Wednesday 02 March 2022

Although often sadly overlooked, wiper blades are a crucial safety aid for drivers and a business opportunity for workshops, which is why DENSO Aftermarket constantly reviews and updates its wiper blade offering.

DENSO is an original equipment (OE) manufacturer of wiper blades, supplying many of the world’s vehicle manufacturers, including Ferrari, which has been a DENSO customer for more than 16 years. These exceptional products are also available to the independent sector through the company’s aftermarket division.

“To ensure that independents always have access to the products they need, DENSO Aftermarket has recently added a number of new-to-range (NTR) additions to the already comprehensive OE wiper programme,” said DENSO Europe, Pan European Strategic Marketing Manager, Fatiha Laauich.

“The 23 new part numbers fall under the flat blade category and cater for more than 2.7 million vehicles in the UK and Ireland, so will provide a first-rate solution for a host of vehicles, including numerous popular models from Ford, Vauxhall, VAG and BMW.

“Reflecting the growth in electric vehicle sales recorded in recent months, the Tesla Modal S, BMW i3 and VW ID.3 are among the vehicles covered with these NTR additions, along with the equally buoyant light commercial vehicle sector, with solutions for PSA and Renault applications.

“The complete DENSO wiper programme comprises of four straightforward categories – Standard, Hybrid, Flat and Rear – that combine to provide the answer to virtually any wiper replacement requirement, which means that motor factors will not have to disappoint workshops due to a lack of options. However, it also simplifies the decision making, as they only need to consider whether they want a direct like-for-like replacement, or an upgrade to a more advanced blade.

“The DENSO brand not only provides workshops with both the quality and variety of styles on which they can depend, but the company also provides the advice and technical support often overlooked by other wiper suppliers.Whether that’s to provide technicians with a guide to what their customers really want to know about wipers or more general information, it’s all available online at: www.denso-am.co.uk. In addition, the following link:

https://www.denso-am.co.uk/products/automotive-aftermarket/wiper-blade/denso-wiper-blades/ explains all they need to know when choosing Hybrid, Flat, Standard or Rear wiper blades, and the online catalogue: https://www.denso-am.eu/e-catalogue/ will ensure they find the right blade for their customers vehicles.