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The Independent Automotive Aftermarket Federation

Last call for IAAF Bitesize session with eBay

Date: Wednesday 19 May 2021

The second IAAF Industry Briefing Bitesize session of 2021 is taking place next Tuesday 25th May 2021 via Zoom.

Entitled ‘How to be Successful on eBay’, it will feature an exclusive presentation by eBay to its membership and the IAAF is inviting members to get the inside track on finding aftermarket success on online marketplaces in the latest of its popular briefing sessions.

The session will be from 10.00am until 11.30am, and will look at how marketplaces like eBay can help its members be more resilient in the long term and grow incremental revenues, while maintaining strong distribution channel relationships.

Andrew Rowson, founder and CEO of E-Motive, will introduce ecommerce, online marketplaces and the importance of a consumer mindset, data quality and brand protection in non-face-to-face sales and distribution channels and Ian Faulkner from eBay will explain why he thinks eBay is the most important online marketplace for the aftermarket.

The session will close with an open forum, allowing members to comment on key IAAF discussion points, where they will have the opportunity to gather more information on IAAF’s activity and how it is proactively supporting its members and the wider aftermarket.

IAAF members can register for the event by emailing anns@iaaf.co.uk.