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The Independent Automotive Aftermarket Federation

Automechanika 2024: HELLA and Hella Gutmann present numerous new products

Date: Friday 05 July 2024

At Automechanika 2024 in Frankfurt from 10 to 14 September 2024, the international automotive supplier HELLA will be presenting new products, solutions for workshop equipment and technologies of the future (Hall 9, Stand A80).

At the trade fair, HELLA will demonstrate how the combination of high-quality spare parts, intelligent diagnostic and calibration options, and training workshops can help to efficiently manage the increasing technical complexity of vehicle repairs. As a trade fair highlight, the extended range of brake spare parts will also be presented for the first time under the strong HELLA brand. This range now includes not only wear parts and hydraulic components but also fluids and chemicals.

Hella Gutmann will be presenting several world premieres in the field of workshop equipment at the trade fair. Ten years after the market launch of the first multi-brand calibration tool for driver assistance systems (ADAS), a completely newly developed calibration tool will be shown for the first time. It will enable workshops to fulfil the increasing calibration volume even more efficiently in the future. Visitors to the stand can also look forward to a new entry-level solution for multi-brand diagnostics.

HELLA's 125th anniversary will also take centre stage at the trade fair. Founded in 1899 as a specialist manufacturer of lamps, lanterns and ball horns for coaches, bicycles and the first automobiles, HELLA is now a global automotive supplier with around 37,500 employees at over 125 locations worldwide. "The anniversary is an opportunity to look back on significant innovations, successes and strong partnerships together with our customers and partners. Above all, however, we want to look ahead. Because one thing is certain: We will continue to support workshops as a comprehensive solution provider in the future and actively drive the transformation of the aftermarket," says Marcel Wiedmann, Head of Independent Aftermarket & Workshop Solutions at HELLA.

HELLA supports workshops throughout the entire repair process and is driving the penetration of major automotive market trends such as electrification, automated driving and digitalisation. Customers benefit from many years of experience in the original equipment business, as expertise and parts are continuously transferred from there to the independent aftermarket. HELLA is constantly expanding its spare parts portfolio, particularly with regard to e-mobility. There are currently more than 1,600 items available for over 120 vehicle models, including complex components.

Visit HELLA and Hella Gutmann at Automechanika from 10 to 14 September 2024 in Frankfurt am Main in Hall 9.0 Stand A80. On the occasion of the fair, a press conference with Marcel Wiedmann, Head of Independent Aftermarket & Workshop Solutions at FORVIA HELLA, and Adnan Cemal, Managing Director of Hella Gutmann Solutions, will take place at the HELLA stand on 10 September 2024 at 13:00.