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The Independent Automotive Aftermarket Federation

New appointments at Optimal UK

Date: 05-Feb-2019

Optimal UK has made two appointments, as it looks to make its mark with continued growth year on year since it started in 2010.

With over 45 years’ experience in the IAM, Alan Wood has joined Optimal UK as Commercial Manager.

Managing Director Geoff Jones said: “We have invested in all areas of our business, focusing on systems, processes and people. Alan joining the team at Optimal UK is another significant step forward and we have no doubt he will contribute greatly to our future growth.”

Alan added: “The decision to come out of retirement was not an easy one, but when Geoff approached me, I went to meet the team and saw what Optimal has to offer to the aftermarket – it was a no brainer. I am really excited about the potential and can’t wait to get out there and meet customers old and new.”

The company has also appointed Steve Ellesmore to support with the product development for the UK. Geoff said: “It’s great to have Steve working with us and we are all looking forward to working with him
to best utilise his expertise and further expand Optimal’s already comprehensive product ranges.”

Ellesmore said: “Having worked in the aftermarket for 19 years and more recently in the dealer network, it’s an absolute pleasure to be welcomed to a progressive, forward thinking company that is Optimal UK.” 

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