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The Independent Automotive Aftermarket Federation

A Fresh New Look For EuroFlo!

Date: 03-Apr-2017

At EuroFlo we are working harder than ever before to tick every box, delivering to factor stockists - The Most Powerful & Complete Exhaust & Emissions Programme in the Market.

EuroFlo already offers customers significantly the biggest range of emissions products, backed up with the best availability and cataloguing and our industry leading 3 year warranty.

Never complacent, we are powering up our brand and concept ongoing and would like at this point to thank our large and growing number of stockists for their continued support that drives our growth and development.

Our current branding has served us well and has been marketed extensively, as the new branding will continue to be, but we feel it is now time for a new look for EuroFlo as part of our continued evolution. Our mission was to retain the core elements of our existing branding, while at the same time linking it to our factory in Portugal and to our product in a fresh modern way that symbolises our plans and developments for the future.

The key design change in the new EuroFlo branding is the new style red F which links to our Portuguese Fabriscape factory.  This element will also appear in the stamping of our product in the future.

We have chosen the colours of the new brand carefully so as to create versions that work well on both blue and white backgrounds, as shown on the right.

The Blue and White both link to our existing EuroFlo branding while the new featured red is taken from the flag of Portugal, the home of our ISO 9001 TUV Certified manufacturing facility.

We hope you like the new look, we certainly do, and think it reflects our ambitions and plans in continuing to deliver the most powerful emissions programme in the market to your business.

Our advantages over our competitors are already greater than at any point before, but rest assured as this announcement hopefully demonstrates we will not be sitting back, and indeed have so many exciting plans and innovations for our brand going forward.

We will of course be using up existing stocks of marketing materials, but from this point on all new marketing will carry our new branding and our website will be updated very shortly. As stated our new branding will be featured on product labels for exhausts, catalysts and DPFs on all new production in the next few weeks. Our Fittings packaging will evolve to the new brand in time based on our very large stocks.

Our new look exhaust label has also been redesigned to accommodate barcoding, a new feature for EuroFlo Exhausts, Catalysts and DPFs, this being a request from stockist feedback and hope this will also add value.

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